Gift Shop in Northampton, MA
Join our community + get exclusive rewards, early access to new collections, and updates on the impact we're making together.
Subscribe for stories, new arrivals, and upcoming events.
Jewelry
Handcrafted by African artisans, our jewelry collection features hammered brass, copper, and silver pieces including earrings, bracelets, rings, necklaces, and chokers. Each piece is unique and rooted in African heritage. Whether you’re treating yourself or finding a gift for someone special, our jewelry carries the spirit of the continent in every detail. No two pieces are alike — just like the cultures that inspire them.
Home Decor
From mudcloths to soapstone, beaded animals to ornaments, our home decor collection brings African culture into your space. Perfect for gifting or personal style. Each piece is a conversation starter — a window into the traditions, craftsmanship, and creativity of African makers. Transform any room into a space that tells a story worth sharing.
The Aimee Doll Collection
Handmade dolls in various skin tones, outfits, and seasonal editions. The Aimee Doll Initiative sponsors dolls for schools, daycares, and youth programs. Every purchase supports culturally meaningful representation for children. When children see themselves reflected in the toys they play with, it builds confidence, identity, and pride. Give the gift of representation.
Bags
Sisal basket bags from Kenyan educators, Kitenge tote bags, fanny packs, and duffel bags. Handmade, functional, and rooted in African craftsmanship. Every bag tells the story of the hands that made it — woven with care, tradition, and purpose. Stylish enough for everyday use, meaningful enough to start a conversation wherever you go.
Clothing
Gift Ideas
Not sure where to start? Browse curated gift ideas by occasion and theme including Valentine’s Day, Mother’s Day, graduations, birthdays, and more. Every gift is handpicked to carry meaning beyond the moment — something the recipient will treasure, remember, and ask about. Because the best gifts don’t just delight, they connect.
Our Impact: More Than a Purchase
25% of profits support women entrepreneurs in the Congo. We work directly with African artisans and makers to ensure fair wages, quality craftsmanship, and cultural authenticity. Every purchase is a vote for representation, community, and impact.
Meet Our Founder
Founded by Aimee Salmon, founder & CEO, business strategist, a certified fitness instructor, entrepreneur, and cultural bridge-builder from the Democratic Republic of the Congo. Aimee’s journey from Congo to the United States is foundational to the brand’s mission: connecting people to authentic African culture, products, and experiences.
Community Events & Cultural Experiences
Positively Africana is more than a gift shop. We host cultural celebrations, educational workshops, wellness experiences, and community events that bring people together through culture, creativity, and connection.
Continue Exploring Positively Africana
Whether you’re shopping for a meaningful gift, planning a visit, or looking for a unique cultural experience, we’re here to help you connect with Africa’s rich traditions and talented artisans.
