Sunday Block Party Series Schedule

The Sunday Block Party Series is back—and it’s bigger, bolder, and more community-centered than ever! From May through October, join us on select Sundays as Main Street Northampton transforms into a vibrant hub of local culture, music, and artisan magic. Positively Africana is proud to be part of this celebration, bringing the soul of Africa to the heart of the Valley. Keep reading to explore upcoming dates, featured vendors, and how you can experience the joy, rhythm, and connection of these unforgettable events.

• Location: Main Street Northampton (135-197 Main Street, between Center Street and Cracker Barrel Alley)
• Time: 11AM – 5PM

Big Foot & Friends Market  

• Date: August 10th, 2025
• Location: Nice Tea area, 207 Main Street (directly across from City Hall)

Coming Soon

• September 7th, 2025 – Harvest Market
• October 12th, 2025 – Halloween Market

What Makes These Events Special

Community Partnership: Organized by Spill the Tea Sis, The Downtown Northampton Association, and Copy Cat Northampton

Event Features:

• 30+ local vendors showcasing unique treasures
• Live music filling the streets all day
• Family-friendly activities between the shops
• Downtown charm and community spirit
• Local artists, makers, farmers & growers
• Divination readers and spiritual experiences

–

Positively Africana’s Block Party Offerings

Authentic African Treasures:

• Handwoven Sisal Basket Bags from Kenya
• Statement African Jewelry supporting women artisans in the Congo
• Cultural Fashion, Accessories, Home Decor
• The Aimee Dolls collection
• Unique African Gifts perfect for any occasion

Mission Impact: 25% of profits support women in the Congo!

Why We’re Honored to Participate

As Pioneer Valley’s premier African cultural destination, we’re thrilled to #RockTheBlock with our community, bringing authentic African culture directly to Main Street Northampton. Whether you discover us at these Block Parties or visit our flagship store at Level 2, Thornes Marketplace, you’re supporting authentic African artisans and women’s empowerment.

Can’t make it to the Block Parties? Visit us anytime at Level 2, Thornes Marketplace, Northampton, or shop online with nationwide shipping at positivelyafricana.com

Partnership & Collaboration Policy

Positively Africana By Aimee is a founder-led, independent cultural platform and brand rooted in African culture, community, and purpose. We are a local platform with national reach. Our mission is to serve as a cultural bridge through authentic African products, experiences, and wellness, while reinvesting impact. Twenty-five percent of our profits support women entrepreneurs in the Congo.

Our values are authenticity, representation, respect, and community impact. We believe deeply in collaboration and partnerships that create real value for everyone involved.

Positively Africana By Aimee believes in win-win partnerships built on mutual respect and equal value exchange. We provide real value through cultural programming, authentic products and experiences, promotion support when agreed, and clear communication. In return, we ask for the same: clear attribution, mutual benefit, and respect for our brand independence, platform, and data.

For any free promotion we provide, or sponsorship, that is all we ask in return: clear credit and visibility, using our full brand name, Positively Africana By Aimee, in all event materials and promotions. If additional promotion is requested beyond that, sponsorship or paid promotion may be required.

We are open to partnerships that are truly win-win and align with our mission. We welcome:

– Community collaborations that amplify African culture and voices
– Sponsorships with clear attribution and mutual benefit
– Co-branded events and experiences
– Vendor partnerships that respect our values and vision

We are committed to protecting our brand independence, our customers’ data, and the work we have built. All partnerships must be built on mutual respect and respect our ownership and autonomy.

For partnerships, we can provide:

– Clear communication on scope, timeline, and deliverables
– Public attribution and co-branding where applicable
– Authentic collaboration rooted in shared values
– Reporting tailored to the partnership type (promotion metrics, event outcomes, etc.)

We do not provide access to:

– Internal website analytics or audience data
– Pixel audiences or tracking assets
– Customer data, email lists, or private community information
– Internal strategies, processes, or operational systems

For partnership inquiries, please contact: aimee@positivelyafricana.com