Category: Furaha Collection

Curated by Aimee. Handmade by artists across the African continent. Community-powered. 

Nationwide Shipping Available | 📍 Level 2, 150 Main St Northampton, MA, 01060

25% of profits support women entrepreneurs in the Congo.

Welcome to “Furaha” – our bold Africana-inspired neutral collection inspired by the Swahili word for joy and happiness. If you love a modern, neutral color palette, “Furaha” allows you to be bold without being too bright, with shades of black, gray, white, and tan.

From home to work and everything in between, take joy with you in the form of striking athleisure wear that keeps you feeling confident all day. This collection offers the perfect balance of style and leisure no matter what you plan to do in your day. Switch things up, and join the “Furaha” movement so that you can express yourself with unique

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Vendor Table to Explore Spring collections Positively Africana by Aimee

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