Experience Positively Africana By Aimee your way. We are a founder-led cultural platform and media brand offering authentic African retail, gifts, fitness, cultural events, and community experiences. Rooted in Northampton, Massachusetts. Available nationwide.
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Founder Story & Press

Category: Founder Story & Press

Positively Africana By Aimee Positively Africana By Aimee exists because of a gap—between what the world often assumes about Africa […]

A Loving Guide from Positively Africana By Aimee Why I’m Writing This In the shop, I hear versions of the […]

By Aimee Salmon, Founder & CEO, Positively Africana by Aimee I’m Aimee Salmon, founder of Positively Africana by Aimee, and […]

PICTURED: Aimee Salmon & Senator Jo Comerford at the presentation of the citation. Positively Africana founder, Aimee Salmon was recently […]

As Valentine’s Day approaches, my mind thinks not only of romantic gestures and sweet exchanges but also of the broader […]

On December 30th, 2023, the Western Mass Business Show featured Aimee Salmon, the founder of Positively Africana. This episode showcased […]

Read about Aimee Salmon’s journey in a new feature that recently appeared in Northampton Living. The article tells the inspiring […]

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